4 min read
This story originally appeared on PCMag
To get the most out of Amazon’s new wearable wristband, you’ll need to send the company semi-nude pictures of yourself.
The Halo is a fitness tracker that promises to improve your health. But to fully enjoy the benefits, Amazon needs some personal data, including how much fat is on your body. The company could’ve just asked for your weight and height. However, the health experts behind Halo want to instead calculate your body fat percentage, citing it as a better indicator for health and longevity.
To get an accurate measurement, the company created “Body,” a feature in the app for Halo that uses computer vision and machine-learning algorithms to estimate your body fat percentage. The catch? The technology only works if it can actually view images of your semi-nude self.
In a blog post, Amazon Medical